● Receiving and analyzing natural links that you did not know about. For this purpose, you can just use the filter called "no crossings with campaigns after importing all sources". And you will get a rather large list of backlinks for analysis. In fact, some of them might not be even indexed by the search engine. You can greatly improve the backlink profile of the website in the eyes of Google by using addurl
● Low-quality backlinks monitoring. You will be informed about any spam links and will be able to add them to the disavow file.
● Analysis of links that are most likely to affect positions on anchors of these backlinks. It is used in combination with an anchor list with activated filtering by crossing with the Search Console.