Domain authority (DA) - checks the authority of the donor according to Seo moz.
AlexaRank - ranks sites in order of popularity, determines site traffic and visitor engagement over the past three months.
SEMrush rank - The SEMrush service rating in which sites are arranged by the volume of their monthly organic traffic according to the data of this service.
KeyWords - the number of keywords by which the website was found in the search engine Google. It is determined based on SEMrush data.
Traffic - the number of conditional visitors to the website from the Google search engine is calculated on the basis of SEMrush service data. To calculate this indicator of each site position in search queries is assigned a conditional CTR value, these values are multiplied by the frequency of the same queries and summed up for all queries for which the site was found in search results in places with a CTR other than zero.
Links - the number of external links SEMrush found to the referring domain.
FB activity- shows activity in facebook such as shares, comments, likes.
Bulk checking of all these parameters helps to provide an overview of the quality of donor domains.